an invigorating digital presence
strategy | content | automation | management | outreach
social platforms we cover:
I first came across Shawn/ Social Tonic when I was looking for someone with travel industry knowledge who could run our business social accounts, LinkedIn posts and other content. Shawn came to me by way of a recommendation and since then I have worked with Shawn in a number of businesses. Shawn is brilliant at taking an idea and turning it into an engaging story by way of social, blogs, case studies and anything with the written word. I have relied heavily on Shawn not only for her social creativity but also making sure we had great PR articles, elevating our social presence, and much more.
Shawn is an incredibly talented, reliable social media manager. She takes the time to understand the company deeply so that everything she produces is on-brand and top-notch! She meets deadlines and exceeds expectations.
Shawn oversaw ARIVAL's B2B social media strategy and execution and grow our following across multiple platforms very quickly. She over-delivered on execution, was very detailed on metrics, and was terrific to work with and adapt the fast-changing needs of our business. I happily recommend Shawn to any organization looking for social media strategy and support.
Shawn truly helped make the event a success through her creative ideas and strategies for promoting, gaining exposure, and event day details. She helped us stay on brand with all of our online and print materials ensuring we used our colors, font, and images. Shawn didn't miss a single detail and kept us on-track during our planning meetings to help us keep momentum for event planning. Finally, she did a thorough recap tracking our results and a recapping what went well and what we can improve for next year.
Shawn was fantastic to work with. She was extremely creative and helped set my company up for success with various digital media strategy sessions, with a heavy focus on social media design, planning and scheduling. She created a very easy to use template and created an annual strategy, set KPIs, a posting schedule and created relevant content for our readers.
We hired Shawn to manage our social media when we were a startup with no social presence. In our industry it was basically embarrassing not to be using LinkedIn, Facebook, Twitter, Instagram, YouTube and Google My Business, but we just didn't have anyone to do it with any knowledge. I was lucky to find Shawn. Shawn didn't just manage our social channels, she created our social strategy and then implemented it. My first challenge to Shawn was to grow our LinkedIn followers from 3 (the company founders) to 1000 by the time our next conference came around. She blew by that target and we are approaching 8000 followers (organically) three years later.
Shawn shows through her attention to detail and clear communication that she is efficient, organized, and someone to be trusted with any given task. The marketing content she worked on was high quality, well-researched, and showed an excellent understanding of social best practices.